Sustainability Matters

Over the past few years, “sustainability” has become more than just a buzzword -- in fact, it’s now a priority for many people. Since Purity Organic is committed to going back to basics and using the best things that nature has to offer in our products, this mentality extends to our packaging, too. 

You might have already noticed the cardboard containers in which our coconut waters are delivered. These are called Tetra paks, a recyclable staple in the packaging world. Tetra paks are primarily made from paper and are super lightweight, making them a much more sustainable alternative to plastic and styrofoam containers that can take thousands of years to decompose. Tetra paks are fused together, to protect their contents from moisture, light, and even oxygen on their journeys to their ultimate destinations. The best part? This sort of protection means no additional preservatives or sprays are needed to keep the contents of a Tetra pak in prime condition. 

When it comes to our beverages themselves, we are similarly committed to finding the best options out there. Our sparkling waters come in aluminum cans, known to be one of the most eco-friendly options out there. Cans have the highest likelihood of being recycled and tend to outdo alternative bottling types in that regard. Since aluminum cans are also relatively durable, they can be stacked and transported with efficiency and without too much additional packaging. Some parts of the country even incentivize personally bringing cans to recycling centers, and we can only hope that more places will introduce similar programs to encourage this positive cycle. As we continue to learn about all the ways that we can help the earth while getting the best products from it into your hands, we are so excited to continue our sustainability journey. Want to join